Want to learn something new?
You built your business from the ground up, and you learned a lot in the process. You’re up on accounting best practices, you’ve mastered health insurance coverage (for yourself and your employees alike), and you’ve even put out a few solid ads. You know you can take on content strategy, too—you just need someone to show you how.
Let me help.
I can teach you (or your team of marketers and writers) everything you need to know to get a content program off the ground—at a pace designed to fit a busy schedule. I currently offer three training options designed to equip you with the know-how to start a scalable content program for your brand:
1. On-site trainings
During an on-site training session, I’ll come to you, meet your team, and lead a customized, intensive training on creating strategic, optimized content that uses storytelling elements to compel leads and drive conversions. Why bother putting all that effort into writing if no one is around to read it? And, if you get eyes on your content, what are you doing to convert them from readers into customers? We’ll tackle these questions together, and I won’t leave until I’m assured you, or your team, can manage your own content campaigns. Remote training options available upon request.
2. In-person courses
If you’re local to me (hello, MA and RI entrepreneurs!) I’ll welcome you and your team to my classroom, where I’ll lead a comprehensive training session that’s tailored to your specific needs. It doesn’t matter if you’re struggling with SEO, the basics of blogging, or any other marketing-related task. You tell me what you need, and I’ll teach you what I know in a comfortable relaxed setting.
3. Self-guided courses
Too busy to commit to an in-person course right now? I’ve got you covered. My self-guided courses are designed to teach you the elements of a good content strategy, and to help you build yours out. Be on the lookout for classes on SEO and building a brand story in the early spring of 2017. I’m always interested in expanding my course offerings. Is there another subject you’d like to learn about? Tell me!