great copy helps you:

but you're not getting the results you keep hoping for. instead:

You're juggling a thousand other business priorities with no time left to develop the great content your business deserves.

Your website is boring. Not only is it void of personality, but you're also embarrassed to share it with prospective clients.

Your audience is small. You know who you want to speak to, but the messages you've been sharing just don't seem to be attracting the right people.

You've published a lot of content (and I mean, a lot!), but none of it is performing how you'd hope and you can't figure out why.

You understand what SEO is, but you can't wrap your brain around how to use it on your website or what keyword phrases you should even use.

You find yourself scrambling every time you're about to launch a new product or service with no strategic plan involved.

Erin Ollila 2017 copy

hi! i'm erin ollila,

copywriter and content strategist.

I help my clients build an audience and turn them into customers with the help of good ol’ storytelling techniques and a deep understanding of customer needs and expectations.

With over 15 years of publishing experience (the past six being immersed in the marketing industry) and a graduate degree in writing, I get what it takes to ideate, create, and implement smart website copy and content campaigns.

I also understand that not every brand or business has the time or marketing know-how to grow an audience or sell to the people who already love them.

But, that's exactly why you're here right now. Isn't it? I invite you to learn more about who I am and how I work with clients.

Trusted by smart brands like:

3 easy-to-implement tips to improve your current copy

Do you ever wish a seasoned pro could review your website and tell you exactly what's working, and most importantly, what's not?

If so, you've landed in the right spot.

Sign up now for a mini-copy audit specifically created for smart business owners who want to put their best foot forward and attract the perfect-for-them clients.

here's what my happy clients say:

"Thank you so much for diving into my brain and writing what I wanted to write
but didn't have the talent or time to do. I so appreciate our partnership and
look forward to future interactions."

Jennifer Nash

Executive Coach

“After working with Erin, I love my offer more than when I first conceived it.
It's like the difference of growing a baby and then meeting them." 

Alison Jamison

Confidence Coach

“I really enjoyed working with Erin.

She heard me, asked great questions, and delivered spot on copy."

Jill Griffin

Mindful Career Coach

“If making sure that your voice and personality shine through your writing matters, then
hiring Erin to work along side you, to guide you, coach you and help you is one of the best things
you can do for your business.

You'll learn so much more about writing copy than you could even imagine.
Go for it!”

Carrie LaDue

Business Coach

“My content audit with Erin was like sitting in the kitchen together, going step by step through the details.

She delivered clear, accessible suggestions on what works, what doesn't and what needs adjustments.

 I am filled with inspiration for improving and creating content for my community.” 

Melody Lima

Yoga & Meditation Teacher

“Erin is a content genius.

I was feeling stuck and overwhelmed. After hopping on the phone with Erin,
I now have a ton of ideas and a plan of action. I got SO much value out of a short-call with Erin.
I totally recommend working with her for your content strategizing!” 

Lucy Cantley

Strategist + Project Manager

Erin is an absolute pleasure to work with with. The copy was written in a tone that really fits my style.
She's super easy to talk to, very responsive, and provides an amazing turn around time.“


Krista Spence

Executive Leadership Coach

trust me to write copy that converts